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Wednesday, May 31, 2023

Christian Cowan x Teletubbies Takes It Back to the 90s


Christian Cowan x Teletubbies Takes It Back to the 90s

Fashion has seen loads of collabs that characteristic kid-friendly manufacturers: Coach x Disney, Loewe x Spirited Away, Uniqlo x Winnie the Pooh, and to not point out the numerous, many Hello Kitty collabs. Yet, no earlier collaboration tops the whimsy that’s Christian Cowan x Teletubbies.

British designer Christian Cowan has teamed with British tv characters, the Teletubbies. The hit 90s program options 4 iconic characters with TVs embedded into their tummies and antennas atop their heads. There’s Tinky Winky, the purple chief with a triangle antenna, Dipsy, the inexperienced straight antenna character, the cheerfully yellow Laa-Laa with a curly antenna, and the little Po, who’s pink with a circle-topped antenna.

Photo: Christian Cowan

The limited-edition assortment options graphic tees, hoodies, and denim printed with pictures of the favored characters. There is, nonetheless, a standout within the assortment – knee-high Dipsy boots adorned together with his head atop every shaft.

Photo: Christian Cowan

The marketing campaign, shot by Oscar Ouk, sees the long-lasting child’s quartet posed alongside fashions Emily Unkles and Matt van de Sande in a 90s-inspired shoot.

Photo: Christian Cowan
Photo Oscar Ouk for Christian Cowan

The unique campy capsule is likely one of the few that also encourages enjoyable throughout the style trade and solidifies the playful foursome as cultural icons.

Photo: Christian Cowan
Photo: Christian Cowan
Photo: Christian Cowan




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