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Wednesday, March 22, 2023

‘Clean Comfort Food’ Brand Launches Equity Crowdfunding Campaign

WASHINGTON — Macaroni and cheese maker 8 Myles has launched an equity crowdfunding campaign to support continued growth. Myles Powell, founder and CEO, plans to use the money raised to expand his operations and marketing team, build brand awareness and purchase production equipment to increase capacity.

Described as “clean comfort food,” 8 Myles produces a line of frozen mac and cheese meals that include whole grain elbow pasta mixed with cheese sauce and topped with a breadcrumb crust. Offerings include home-style, Buffalo and barbecue, formulated without artificial flavors and with less sodium than leading brands, according to the company. The products are sold in hundreds of retail stores across the country, including Sprouts Farmers Market, Whole Foods Market and Target stores.

The startup is set to reveal a refreshed brand identity and plans to introduce additional products next year, including a line of family-size meals and other comfort foods.

In the last two years, the business has grown exponentially from $35,000 in annual revenue to over $330,000.

“Our customers love our product, but they want to be able to find it in more locations and more products like it,” said Powell, an engineer-turned-food entrepreneur who was featured on Food Network’s “America’s Best Cook.” “This campaign will allow us to grow our distribution channels, get newer and better products to our customers and continue to grow.”

8 Myles is raising a convertible note with a valuation cap of $4.5 million through investment crowdfunding platform Honeycomb Credit. Potential backers can learn more at https://invest.honeycombcredit.com/campaigns/8Myles.

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